As enterprises continue to mature in data literacy, CIOs are looking to capitalize on data-informed decision making like never before. Businesses are hungry for actionable intelligence, and as a result, in 2022 we see a growing adoption of self-service business intelligence (BI) tools. Self-service BI tools aim to empower nontechnical business users to find their own actionable solutions (with guidance from their more traditional data and technical counterparts). Particularly in the enterprise, Microsoft Power BI is a frequent contender as the platform of choice, and for a number of good reasons.
