The global data location market is both young and complex. A significant barrier to access for many end clients—including retailers, restaurateurs, investors, supply chain organizations, and others—is the fractured nature of the market, specifically, the need to acquire data from one source and consulting and solutions execution from another. Today, Unacast, a leading global location data and analytics company, and Lighthouse by BCG, Boston Consulting Group’s high-frequency data and analytics platform, announced the formation of a strategic partnership that will provide a holistic way to access data, services, and custom solutions all in one place.
